This summer, Bloomin’ Easy® brought home multiple honors from three of the industry’s most respected stages: the University of Georgia Trial Garden Open Houses, Cultivate ’25, and the Farwest ’25 trade show. These awards aren’t just feathers in our cap—they’re strong validation that the genetics graduating Bloomin’ Easy trials are among the best available from breeders across the globe and offer growers, retailers and landscapers extraordinary performance and value.
The recognition this summer further reinforces our focus and mission to make gardening easier and more inviting for young homeowners as we do everything we can to achieve it through the best genetics, savvy marketing and the most innovative care support tools among major plant brands.
At the UGA Trial Gardens, Solar Sisters™ Rudbeckia made a statement, winning both an Industry’s Choice Award and a People’s Choice Award. With bold color, season-long performance, and easy-care appeal, Solar Sisters embodies what Bloomin’ Easy is all about: plants that offer incredible beauty, performance and easy success.
The momentum continued at Cultivate ’25, the industry’s keystone summer show, where Solar Sisters™ Rudbeckia also earned a Retailer’s Choice Award. Recognition from retailers themselves underscores that this variety has strong retail appeal and proven potential to generate excitement and sell-thru.
On the West Coast, the Farwest ’25 trade show brought further validation. Bubble Bath™ Hydrangea paniculata received an Award of Merit, highlighting its unique value, in a busy category, and consumer-friendly qualities. Meanwhile, MoonShadow™ Morello Hibiscus moscheutos captured a Retailer’s Choice Award, confirming its standout presence and market-ready appeal.
Together, these awards showcase the strength of Bloomin’ Easy’s pipeline of genetics. They reflect our commitment to working with top breeders worldwide to bring varieties to market that are not only unique and beautiful but also align with the needs of today’s industry partners and modern consumers—plants that are simple to grow, perform consistently and look outstanding at retail.
For our grower and retail partners, this recognition translates into confidence. Confidence that Bloomin’ Easy varieties will deliver at every stage and confidence that our brand will help you connect meaningfully with the next generation of gardeners.
