Bloomin’ Easy Plants, Inc. is excited to introduce nine exclusive new varieties for the 2027 Bloomin’ Easy® collection. Bloomin’ Easy will showcase these standout new perennials and shrubs, including the craze-inducing Red Ninja™ Hosta, at Cultivate ‘26 from July 13-15, 2025 in Columbus, Ohio.
“Our 2027 new releases each bring something special for gardening consumers and help to round out our expanding yet hyper curated collection.” says Bloomin’ Easy Plants President, DeVonne Friesen. “We’re very thankful to be entrusted with varieties which are getting buzz we’ve never experienced before—like Red Ninja Hosta, of course. It’s a fun moment for Bloomin’ Easy because the momentum is helping us reach more young homeowners and emerging gardeners through stronger partnerships with breeders and growers. Bloomin’ Easy is entering a new era.”
New Bloomin’ Easy Shrubs for 2027
● Leucothoe Firestar™ (exclusive)
● Philadelphus Milky Way™ (exclusive)
● Spiraea Sugar High™ (exclusive)
● Thuja Forever Young™ (exclusive)
New Bloomin’ Easy Perennials for 2027
● Agastache x ‘Peach Pearl’
● Dianthus Temptress™ (exclusive)
● Geum Tempo™ Coral
● Hemerocallis Citrus Bliss™ (exclusive)
● Hosta Red Ninja™ (exclusive)
● Lavandula Little Lizzie™ (exclusive)
● Veronica En Pointe™ (exclusive)
Bloomin’ Easy Plants, Inc. partners with the world’s top breeding companies to introduce and market improved new low-maintenance genetics. Paired with the most innovative care support tools such as Care Reminders powered by the Bloomin’ Easy Care+ app, augmented reality design experiences and AI green thumb, Miss Diggs™, Bloomin’ Easy makes gardening easier and more inviting for young homeowners that seek to Plant, Water, Relax® with their outdoor spaces.
To experience some of Bloomin’ Easy’s new introductions in person at Cultivate ‘26, visit Bloomin’ Easy booth #2835 and New Variety Showcase displays NV12.
